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Uncovering Zpop - Part 2 (Divtone's Office, Zenith's New Group, Evolved Genres)

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You are in the read-only mode. Close
00:02.0
00:02.8
Maybe I should be a Z-influencer.
00:02.9
00:07.7
Hi guys this is Meraki and welcome back to my channel.
00:16.8
00:19.9
I know it's a little bit late for the Part 2 already
00:20.0
00:22.9
But I got caught up in in a lot of things.
00:23.0
00:25.9
But hey, here we are and let's start.
00:26.0
00:34.5
In my previous video we talked about the company, the management shift and how it could possibly affect Zpop and Zstars in general.
00:34.6
00:37.1
If you haven't checked it out, I will put the link up here.
00:37.2
00:44.6
In this series we will be investigating and uncovering things related to Zpop Dream Project.
00:44.7
00:51.3
Of course we are not just talking about the usual things that we commonly know about the it
00:51.4
00:56.9
In this episode we will be diving in more to the company and if you're curious
00:57.0
01:01.8
I'll be showing you some glipmse of how the Singapore office of Divtone looks like.
01:01.9
01:11.3
We will also talk about a certain video that was uploaded by Zpop Dream youtube channel under the unlisted video uploads.
01:11.4
01:16.2
First, we will shortly talk more about Divtone.
01:16.3
01:23.1
So I furthered my research by checking LinkedIn to verify if Divtone is really an existing company.
01:23.2
01:28.0
Gotta be sure!
01:28.1
01:36.9
So for those who are not familiar with LinkedIn, LinkedIn is a social network that focuses on professional networking and career development.
01:37.0
01:47.4
So basically, firms and companies create their accounts so that if someone needs to contact them for business purposes they can be reached out.
01:47.5
01:55.2
So yes, I did check Divtone Group, Divtone Entertainment, Divtone Studios, and Divtone Immersive.
01:55.3
02:01.7
They all have existing account in LinkedIn, and for those who want to check it themselves,
02:01.8
02:05.0
I will put the link of Divtone Group in the description box.
02:05.1
02:13.3
Now, a lot are a bit still skeptic with how Divtone suddenly get to manage Zstars or the Zpop Dream Project.
02:13.4
02:20.4
Unknowingly for others, Divtone which was Cozmic before, was posting already about Zpop.
02:20.5
02:25.0
You can find it in their linkedin account.
02:25.1
02:30.8
They even posted about the release of the second singles for Zboys and Zgirls,
02:30.9
02:35.7
Zstars' India showcase, the It's Christmas release, and they also announced
02:35.8
02:40.6
the new country manager for India. They posted news and events about the Zpop Dream Project.
02:40.7
02:48.7
So to answer those who were asking, no, Divtone is not a new company that will be handling Zstars.
02:48.8
02:53.6
They are a company that is handling them from the beginning. However, before others
02:53.7
02:59.3
get more confused, most of the activities and promotions before were handled by
02:59.4
03:07.3
Zenith Media Contents. Glitsy was and is still handled by Divtone. So that's it.
03:07.4
03:12.8
From my research, I found the following photos of how the Singapore office looks like.
03:12.9
03:18.2
I know it's still says here Cozmic but this was posted before the rebranding.
03:18.3
03:23.1
Here are some photos of what might be the next home of our Zstars.
03:23.2
03:32.5
Anyway, I know for those, this might not be related to uncovering Zpop but I will just shortly address
03:32.6
03:39.7
what I think about ZMC having a new project which is to create a new Girl Group composed of Japanese and Korean members.
03:39.8
03:45.9
Now, this has become an issue because of our lack of understanding on Zpop and how company works.
03:46.0
03:54.6
To shortly explain, Zenith Media Contents, despite being a sublabel of Divtone Group,
03:54.7
03:59.5
they have their own management. They have their own CEO which is Mr. Jun Kang.
03:59.6
04:04.4
Let's make a comparison so everyone can really understand how this goes.
04:04.5
04:08.1
Take, Black Label and YGE for example.
04:08.2
04:14.7
YGE owns Black Label, however, Black Label has it's own CEO which is Teddy Park.
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04:22.2
Therefore, Black Label can have their own artists, make their own music, and have their own projects.
04:22.3
04:29.6
Since ZMC will no longer be handling Zstars, it is normal for them to have a new business venture.
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04:36.5
Now of course, we will be seeing people who worked with Zstars transfer to this new project because
04:36.6
04:40.9
they are under ZMC or they work for ZMC.
04:41.0
04:48.6
Just like for example, when Somi left JYP, that doesn't mean JYP can't have his people not train a new artist.
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04:55.4
Also, Zenith needs to have a new group to manage because they are an existing company and they need to
04:55.5
05:01.3
function or else, they might end up closing the company for lack of profit.
05:01.4
05:07.6
Now you might be asking, they have Zstars before, why the sudden change?
05:07.7
05:13.1
Well you see, because ZMC is a korean label, they need to cater more on the Kpop genre and despite
05:13.2
05:19.4
being influenced with Kpop, Zpop has their own twist and different path to go through.
05:19.5
05:23.3
That's why for me, there was a need to change the management.
05:23.4
05:27.2
This will also lead us the next part of this video.
05:27.3
05:35.3
I think not everyone are very aware that an existing video will definitely change how we see Zpop.
05:35.4
05:40.2
I think when the news of rebranding and company management shift just broke out,
05:40.3
05:44.5
a certain youtube account was commenting about a link.
05:44.6
05:49.4
The link will lead us to an unlisted video that was uploaded by Zpop Dream youtube channel.
05:49.5
05:54.9
Before you go looking for it, I will first tell you what is an unlisted video.
05:55.0
06:01.0
Unlisted videos are private videos that can be viewed by someone other than the creator using the link.
06:01.1
06:05.9
If you don't have the link you can't watch it.
06:06.0
06:12.6
When I saw the video, I was not yet planning to make a youtube channel so I lost the link.
06:12.7
06:17.5
Luckily, when I was scanning through Divtone's group I found the video.
06:17.6
06:24.4
It was posted 5 months ago which means around the time when Zenith was discontinued in handling Zstars.
06:24.5
06:29.1
Why is it important that we know about this video?
06:29.2
06:34.0
Aside from what we discussed from my last video, this will totally enlighten us on what Zpop really is.
06:34.1
06:41.1
I might not be able to show you the full clip because of copyright so I will just be showing you some of the important snippets
07:15.3
07:21.4
If you want to watch the video, I will give you Divtone's LinkedIn page
07:21.5
07:23.8
Now after watching the video, what do you think?
07:23.9
07:28.7
For those who are still confused if Zpop is Kpop, this video answered it.
07:28.8
07:33.6
They are a fusion of Kpop and English - pop or the western pop.
07:33.7
07:38.5
They also claim to be the first Pan-Asian Kpop Inspired Talents.
07:38.6
07:43.4
Then again, aside from being kpop inspired, what makes them different?
07:43.5
07:50.4
Zpop will not just stop in Asia. As it said here, To Asia and Beyond.
07:50.5
07:54.4
They will be opening more territories.
07:54.5
07:59.3
Not only that, they will also have an evolved genres.
07:59.4
08:09.3
In this video we can see here, Z-hosts, Z-stars, Z-Influencers, Z-pros, Z-idols, Z-news, Z-celebs and Z-Kids
08:09.4
08:12.5
The evolved genres really got me.
08:12.6
08:15.6
If I remember it correctly, some time I think last year,
08:15.7
08:20.5
I found their plan on Zpop - Academy where they're planning to establish schools where they can train,
08:20.6
08:25.0
actors and actresses, hosts, and composers.
08:25.1
08:34.0
What also got me are the words Z-stars and Z-idols. Now currently we have our Zstars. What is Z-idols then?
08:34.1
08:40.4
Will they be the same with Z-stars? What's the difference between the two? Comment down below what you think about it.
08:40.5
08:49.1
I also remembered the message Zpop sent on instagram. They will be having a different plan for Gen 2.
08:49.2
08:54.7
Will they be the Z - idols? Whatever it is, this will surely be something we can anticipate.
08:54.8
09:02.3
Hopefully, when the pandemic is gone and they resume their activities we can see how Zpop really works.
09:03.9
09:06.9
Here are my final thoughts on everything.
09:07.0
09:11.4
If we combine what we learned from my past video on Unconvering Zpop,
09:11.5
09:17.8
we learned there that there is a possibility that Divtone will create a wolrd for us Gen Z.
09:17.9
09:22.5
This would also mean that we need different people to function in it.
09:22.6
09:30.8
That's why they are planning to have evolved genres such as Z-Hosts. I mean, imagine having our own music shows. Our own radio stations.
09:30.9
09:38.7
I mean, since we are called Galaxz, why not call this world UniverZ? Right?
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09:43.6
Kidding aside, before you comment, that this is a good concept but will they pull it off,
09:43.7
09:49.4
Divtone has been very open that Zpop Dream Project has a 7 year development plan.
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09:56.6
It takes time to establish something as huge as this so we can't expect it to happen within a snap of a finger.
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10:02.3
For me what Zpop really needs is support. Support to their projects and plans.
10:02.4
10:06.7
I also think that their will be more groups in the future.
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10:10.7
So let's not just limit it to the current Zstars.
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10:15.1
Let's support the upcoming people who will be part in the Zpop Dream Project.