Woody Wade: "Scenario Planning" - Thinking Differently about Future Innovation

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Professional Seminar:
"Scenario Planning" - Thinking Differently about Future Innovation (and Real-World Applications)

Speaker: Mr. Woody Wade, Principal, Wade & Company
Time and Date: 19:00-21:00, Wednesday, May 21, 2014
Venue: GLOBIS Tokyo Campus, Japan
Language: English
Duration: 1:18:13

Event Outline
Today's globally intertwined, fast-moving world is filled with uncertainty. One thing that is certain is that the future will be very different from the present and impossible to "predict." That is precisely why it has become ever so more important to identify and prepare for "potential" changes in the global, long-term business environment.

Enter scenario planning.

Today every organization must build its capacity to anticipate for long-term, "multiple different futures," and prepare its strategy accordingly. Effective scenario planning is essential not only for product development and marketing, but also for effective innovation and leadership to consistently create value.

GLOBIS  welcomed Mr. Woody Wade, the author of SCENARIO PLANNING: A Field Guide to the Future and a renowned strategic consultant and practitioner of the subject. Using examples based on his vast experiences, Mr. Wade spoke on the process of how to construct possible future scenarios and plan accordingly, with an emphasis on applying the methodology on innovation or innovativeness. He was joined by Tomoya Nakamura, Dean at GLOBIS University, who has been using scenario planning with major corporations in Japan. They engaged in an insightful dialogue on the subject's implication on innovation and organizational leadership, including cases in which scenario planning has been applied in the real world.

Guest Speaker
Mr. Woody Wade
Principal, Wade & Company

Mr. Woody Wade heads Wade & Co., a management consultancy focused on business foresight, and frequently speaks on the topic of future trends. With an MBA from Harvard Business School, he has more than thirty years of business experience, specifically in international marketing and strategy development. He has worked for two Swiss private banks; served as a member of the executive board of the Geneva-based World Economic Forum; and was the marketing director of the world-renowned Ecole Hôtelière de Lausanne.

Dialogue Partner
Tomoya Nakamura
Dean, MBA Programs, GLOBIS University

Mr. Nakamura joined Marubeni Corporation and while seconded to Advantage Partners, worked on the reorganizations of invested companies. As General Manager of Fuji Machinery Mfg. & Electronics Corporation, he contributed in the rapid reorganization of the company. As Senior Managing Director at Sun-Life Corporation, he introduced a progressive ESOP for more than 250 employees, including part-time workers.

At GLOBIS, Mr. Nakamura is in charge of the English MBA Program. Mr. Nakamura teaches subjects in the leadership area and has conducted various global training programs to GLOBIS' corporate clients. Mr. Nakamura also writes a column, "Ki and Management" periodically at GLOBIS.JP.

YouTube url:	https://youtu.be/MKhUKHzE8hk
Created:	11. 10. 2020 12:52:59

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Woody Wade: "Scenario Planning" - Thinking Differently about Future Innovation