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Even as ominous storm clouds began to form

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the financial services industry, big business 
and Government all had thier heads in the 
sand.

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How could such great times come to an end?

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The banks didn't think so,

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the life insurance and investment industry 
sure didn't think so,

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Big Corporations sure didn't think so,

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Big Government, absolutely didn't think so,

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So, What Happened?

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Greed.

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Total Abandonment of sound financial principals!

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Greed, plain and simple!

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Doing the right thing sure isn't sexy.
It 
sure wont let you get rich over night.

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Sound financial principles are the only way 
to achieve real long term success.

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Common sense financial principles have been 
the cornerstone of our company since it was 
founded 35 years ago.

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And we have never waivered from our core 
values.

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The same can not be said for the sacred institutions 
that got us into this mess in the first place.

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People have been victimized by these big 
banks.

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All they really want to do is sell you another 
credit card you really don't want so you 
can buy something you really don't need.

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They really don't care weather your drowning 
in debt or not.

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What a coincidence! That's exactly the position 
they were in when they took all the bail 
out money!

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So for generations, the life insurance industry 
padded it's profit margins by selling cash 
value policies to anybody ..

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With a Pulse!

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They even sold life insurance policies to 
new born babys!

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Today, the traditional life insurance industry 
STILL SELLS THE WRONG PRODUCTS!

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And they decided to focus on the wealthiest 
clients...

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That leaves mainstreet dangerously underinsured 
or even worse, with NO life insurance at 
all.

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The population of North America is aging.

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And it's creating a crisis because most people 
don't have any real money saved for retirement

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Whatever money they had, they probly lost 
alot of it in the great recession.

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People even used the recession to cover the 
fact that they probly never saved that much 
money to begin with.

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Who else but corporate america gets to stick 
out thier right hand for a loan from the 
federal government,

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while at the same time thier left hand gets 
to hand out pink slips to thier employees!

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Primerica never asked the government for 
one dime during the entire economic melt 
down.

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Why? Because we didn't need to!

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Why? because we didn't do anything dumb!

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You know, there was a time that your parents 
depended on the government to fund thier 
retirement.

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That safety net might not exist when your 
family needs it.

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You know the funny thing is, Occupy Wallstreet 
and the Tea Party..

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When you get right down to it, they both 
have very similar concerns.

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Okay, you've taken a beating, we all have 
taken a beating in the last few years.

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You know the definintion of "Insanity" right?

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Doing the same thing over and over again, 
expecting a different result.

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The real crime would be to allow the same 
mistakes to happen to you again.

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We've just seen a chilling replay of how 
we all got into the mess were in.

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We certainly don't need to remind you of 
the price you and your family have paid personally.

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Bankers, Corporate Suites, and big Government 
are likely to continue doing the same thing, 
that's beyond our control.

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But the key is for you to change the course 
of your financial future.

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Listen, it's time to right a wrong.. and 
it's time to start doing things right.

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We change People's lives!

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That's not just a slogan, that's what we 
do at Primerica.

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Primerica is a main street company for main 
street North America.

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The vastley under served middle market has 
been ignored by the same culprits we just 
identified.

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That's were Primerica is different.

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Our Mission is to help families become properly 
protected,

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Debt-Free and Financially Independent.

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We are relentless in our commitment to deliver 
for the families who need us the most.

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In the process, we offer people from all 
walks of life the opportunity to go into 
business for themselves.

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Take control and live thier dreams.

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Primerica, We do what's right.

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For main street North America

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We always have and always will.

