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MBA: Is It Right For You?
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✅Need a better job? Join LIG; https://www.denizsasal.com/ 80% of all LIG members find their ideal jobs within 15 to 45 days. https://www.linkedin.com/in/denizsasal/ Watch this video very carefully before you make such an important decision to enroll in an MBA program. Let me start with the punchline; MBA… definitely, absolutely, without a doubt, 100% boosts your career. Whoever doubts this, is either incredibly incompetent, or has a different agenda. So your starting point shouldn’t be whether its valuable. Because it is. But your starting point should be whether its valuable enough that justifies your actual money and time investment, and the opportunity cost you create by not working for 2 years. So, let’s find out if an MBA degree is right for you. The way I see it, you gain 2 types of returns by having an MBA degree; First one is that you learn. You obtain sort of a cohesive understanding of how business works. You learn everything from marketing to business strategy to corporate strategy to accounting. And the second benefit is that You get an increased salary from your current employer. Or get a new job with a higher salary in a new organization. So, let’s talk about them one by one. And see if they are really as beneficial as you may think. By the way, I do have an MBA degree. In fact, it’s from one of the top 10 business schools in Europe, It’s Cass Business School of City University London. I graduated in I think 2012. I was 29 years old at the time. My experience is a great case study for you because you’ll hear about not only the short term benefits but also long term benefits of the program. So, please pay attention. Let’s first start with the Education. Now, in an MBA degree you definitely learn a few things that you didn’t know before. But I certainly doubt you’ll learn enough to justify the investment. You will not learn anything that you can’t learn from books. Do you want to learn strategy? Good go read Michael Porter’s books, wanna learn Marketing good go find experts in the field and read their books. Your professors will teach the same stuff just more filtered, condensed, and presented with slides and case studies. So, the value isn’t really in the knowledge. MBA is too general for it. It may give you that cohesive business understanding but not specific enough so that you can develop strategies to win. MBA is like a milewide but inch deep. You’ll know about segmentation, positioning, fine.. but that’s just too high level. That’s not what is needed for majority of corporate professionals to win. Or for entrepreneurs. For example, you learn general marketing, like; positioning, segmentation in MBA, but in real world, what you need to know is the conversions, funnels, how to create funnels, marketing for specific platforms, digital A/B testing, SEO, PPC, you know... The knowledge you learn at MBA is really applicable to CMOs or CEOs of Fortune 100 companies. It’s not detailed enough. And the other issue is the fact that the world of business is changing fster than their ability to update their curriculum. So, they are always lagging behind.
YouTube url:
https://youtu.be/xTo9PgElfRo
Created:
17. 5. 2021 13:38:51
