McKinsey Case Interview Example - Market Study

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This is a McKinsey case interview walkthrough with Lisa Bright (ex-McKinsey) and Jenny Rae Le Roux (ex-Bain). The case is an interviewer-led case using the Market Study framework. In addition, the case includes the Market Sizing framework as an element. If you're curious to see how an expert drives a full case from start to finish, you're in the right place! You can even pull out a pen and paper and do the case alongside Lisa and Jenny Rae!

Related articles to this video:
◈ 6 Types of Case Interviews: Why You Need to Know Each One article: https://managementconsulted.com/6-types-of-case-interviews/
◈ Case Interview: Complete Prep Guide: https://managementconsulted.com/case-interview-complete-prep-guide/
◈ Case Interview Frameworks: Ultimate Guide article: https://managementconsulted.com/case-interview-frameworks-ultimate-guide/
◈ Case Interview Structure: https://managementconsulted.com/case-interview-structure/

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Great practical YouTube content from www.managementconsulted.com:
Case Interview Playlist: http://bit.ly/CaseInterviewPlaylist
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Consulting Resumes: http://bit.ly/ConsultingResumesPlaylist
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YouTube url:	https://www.youtube.com/watch?v=eNdh65RllVU&ab_channel=ManagementConsulted
Created:	20. 12. 2020 19:52:05

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McKinsey Case Interview Example - Market Study