South Korea: An inside look at the K-pop wave

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Exporting homegrown pop culture has become something of an art in South Korea, as K-pop and K-dramas seduce foreign markets from Southeast Asia to Latin America. The phenomenon has its own name: "Hallyu", which loosely translates as "The Korean Wave". FRANCE 24’s Olivia Salazar-Winspear heads to Seoul, going behind the scenes of the music industry at one of the city’s many K-pop academies, where students train in dance, singing and production.
Post-rock trio Jambinai provide a counterpoint to the sugary offerings of the boy bands and girl bands of mainstream pop; the band shows us how they use traditional instruments to create modern sounds.

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YouTube url:	https://www.youtube.com/watch?v=IoOMyhEvQ9Q
Created:	18. 2. 2020 04:56:42

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South Korea: An inside look at the K-pop wave